Founded in Copenhagen in 2018 in collaboration between Birger Christensen and Creative Directors Jeanette Madsen and Thora Valdimars, ROTATE redefines Scandi-glam through bold design, sharp silhouettes and distinct attitude. Celebrated globally, the brand is known for its statement pieces, where individuality meets glamour.

Today, ROTATE is sold in more than 40 countries and at leading retailers including Mytheresa, Moda Operandi, Selfridges, Browns and Liberty.